ANALISIS KELAYAKAN DAN STRATEGI PENGEMBANGAN USAHA PUPUK KOMPOS MEREK KETAPA DI DESA RANDOTONDA KABUPATEN ENDE
نویسندگان
چکیده
This study aims to analyze the feasibility of KETAPA brand compost business, and formulate a development strategy. The research was conducted on farmer groups livestock in Randotonda Village, Ende Regency. Labor involved production marketing activities 10 people. is population research. analysis used R/C ratio, B/C ROI SWOT. results show that business feasible; ratio > 1, value 0.25 means each cost Rp. 100 profits earned 25. 26%, amount return investment (ROI) pretty good category. Based SWOT analysis, choice strategy progressive or SO Activities include:; building promotion networks with groups, GAPOKTAN Field Extension Officers all districts as well conducting online
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ژورنال
عنوان ژورنال: Agrica
سال: 2022
ISSN: ['2715-4955', '2715-6613']
DOI: https://doi.org/10.37478/agr.v15i2.2229